Yea, it’s one thing to hone your copywriting skills or master the art perfectly well and another to have clients who are willing to pay well for your services—clients who will recognize your talent and offer you opportunities to shine.…
Have you ever dreamt of seeing your words in print, but not necessarily with your name attached? Then ghostwriting might be the perfect career path for you. As a ghostwriter, you’ll lend your writing expertise to individuals and businesses, crafting…
Determining how much to charge for copywriting services can be a daunting task for many freelance writers and agencies. With so many factors to consider, such as experience, reputation, and project complexity, it can be challenging to find the right…
Engagement is great, but conversion is better. Even in the world of real estate, you need a copy to sell your market and engage your audience. Copywriting for a real estate site is the best way to stand up to…
Being able to experiment with words is an entirely distinct thing from knowing how to make a living from it. Expert knowledge of the types of copywriting and which is best to adopt makes your skill most valuable. Unlike every…
Selling B2B is hard! Sincerely. And sometimes, it feels almost impossible. But it is actually something every business should learn to do if it must really grow big. So here’s where B2B copywriting comes in. B2B companies are clamoring for…
Writing a copy is beyond express words. It entails writing words that when combined together must be able to compel the one reading it to take an action. That’s called ‘Effective Copy’ Anyone can make an effective copy. All that…
In this modern business world, copy forms a channel through which businesses increase awareness about their product/services and amplify their brand voice. According to Wikipedia, a copy is written content that aims to increase brand awareness and ultimately persuade a…
When you’re starting out as a copywriter, it can be difficult to get clients. Because your empty copywriting portfolio screams “I HAVE NO COPYWRITING EXPERIENCE, DON’T HIRE ME!!!!” And this can hinder your growth as a copywriter because oftentimes, clients…
Content writing and copywriting are the two most important components of digital marketing today. Many businesses leverage these two techniques to further drive traffic and ultimately make sales. Since content writing and copywriting both represent the art of writing, many…