7 Ways Hiring a Freelance Writer Can Save Your Business Money

While you may not have the financial capacity to hire a content writer, the services of freelance writers can’t be left out in the business equation. 

Freelancers are an excellent resource for companies that need great content regularly but don’t have the resources in-house to make that happen.

Successful content is both consistent and of high quality. To get the best bang for your buck, engage a freelance writer.

To Hire a Freelance writer, visit writersGig.today.

What is a Freelance Writer?

A freelance writer is a self-employed individual who writes content for various clients on a contract basis. They mostly work remotely and may specialize in specific topics or writing styles, such as copywriting, journalism, technical writing, creative writing, or content marketing.

They work for magazines, newspapers, websites, businesses, advertising agencies, or any other organization that requires written content.

Also, freelance writers always have the flexibility to choose their own projects and set their own schedules, but they are also responsible for finding clients, negotiating contracts, and managing their own finances.

Why You Need A Freelance Writer

By hiring a freelance writer, you can ensure your company meets its content needs without having to pay an arm and a leg.

Freelance workers are independent contractors. This means they work on an as-needed basis. By hiring freelance workers, you can save your company money.

Additionally, having a freelancer writer opens your business up to diverse possibilities and styles that align with yours distinctly.

With a freelancer, you get a more personal experience. Plus, freelancers are receptive to your feedback, which is also easier to give to a freelancer.

More often than not, we value the people hiring us more than agencies and media companies would.

Freelance writers are experienced and know how to give your business increased brand visibility that precipitates into increased sales. As freelancers, they master the art of content marketing that drives traffic to your website.

SEE ALSO: Ultimate Guide To Hire Technical Writer Services in 2024

How To Hire A Freelance Writer For Your Business

Many businesses are of the habit of hiring freelance writers from anywhere and anyhow. It doesn’t work that way. 

While there might be an out-pour of freelance writers, you need to get the best hands from the right source

A great freelance writer can help you craft written content that saves you time and helps you win customers. But how do you go about hiring the right person?

Here are the 5 tips to follow when hiring a freelance writer:

Before you hire a freelance writer, there are certain steps to follow in order to come out with an excellent fit. They are:

#1 Start searching on reliable platforms

To get the best, you need to search in the pool of the best. Many businesses in search of freelance writers are often tempted to go for available writers and not qualified writers.

To help you make the best selection, streamline your search to a particular level. One of the best ways is by utilizing a writing marketplace where you’ll see professional writers and their different portfolios.

Alternatively, you can also reach out to freelancers through referrals from those you trust their judgements.

#2 Review published work

The major qualification to look out for while hiring freelance writers is a review of published works. Reviewing a writer’s work will help you access the writer’s capabilities and arrive at a better decision.

You can pre-screen the candidates by checking them out on google search for their portfolio.

When reviewing an article, use a plagiarism checker tool to ensure the writer’s work is unique. You can also use a free tool like Grammarly to check for spelling and grammatical errors.

#3 Ask the necessary questions

Once you pick out a freelance writer that suits your desires, you need to ask the right questions in order to ensure that he/she is a right fit for the job.

Here’s a list of questions you need to ask:

  • What kind of content do you write?
  • How many articles/how many words can you comfortably write per day?
  • What are some ideas you have for content for my business?
  • What are your prices?

Asking these questions will help you know if the candidate is a good fit for the job.

Also read this: What is UX Writing? Job Descriptions, Skills, Salary.

#4 Develop a communication plan

You need to develop a communication plan that works for both parties.

Establishing a communication pathway allows for the smooth transfer of new ideas, updates, and also sending of revision requests.

On writersGig, the business owner and the freelance writer gets to interact in the chatbot section, where they can communicate effectively and efficiently

#5 Provide the needed information

Provide your freelance writer with all the details they need to know about your business, especially if they’re going to be writing about your products.

Give them videos to watch, a list of FAQs, a company style guide, introduce them to team members they need to know and give them a breakdown on your ideal customer.

If your writer is going to be writing for your company and your customers, they need to know the ins and outs of your business completely.

What Are The Benefits Of Hiring a Freelance Writer?

Consistent, engaging, and high-quality content affects the audience more than any other technique. The services of freelance writers help build your brand image at a lower cost.

Freelance writers are an excellent resource for businesses that desire great content but don’t have the resources in-house to make it happen.

Let’s look at the benefits of hiring a freelance writer:

#1 It saves you cost

Hiring freelance writers for your business is more cost-efficient than employing a writer. What this implies is that you get to pay less for more services. 

Freelancers don’t just do the bare minimum, they always want to exceed your expectations, so you call for them when you have other jobs.

You can read this: 10 Best Paid Copywriting Internships In 2024

#2 Hire Specialists

Qualifying as a freelance writer demands a certain level of proficiency. This is so because the hallmark of freelance writers is their level of competency and not mediocrity. 

Before you hire a freelance writer for your business, ensure to get a preview of his previous works or ratings. You can also trust the online writer’s marketplace and solid referrals from trusted friends.

#3 Diverse knowledge and experience

When you hire a freelance writer for your business, you benefit from the freelancer’s diverse knowledge and experience. Most freelance writers have feathered their nests over time by multiple job exposures. 

The experience that comes with multiple writing jobs is one that broadens a writer’s horizon and knowledge base.

#4 Direct Communication and Fast Delivery

Unlike the employee, that’s not entirely constrained by time, the duty of a freelance writer is time-bound. 

When you have a direct line of communication with your freelancer, you’ll be able to express yourself while working with a timeframe. 

#5 It makes your business grow

Hiring a writer for your business is a step in the right direction. An experienced freelance writer will always present engaging contents that convey the right meanings and converts leads. 

Hiring an expert freelance writer avails the possibility of getting quality content strategically designed for web presence. A freelance writer will conduct keyword research, read through similar content, create a strategic content structure, and make sure that your content is beyond price.

#6 You pay for what you need

When you hire freelance writers, you hire them for specific reasons and pay them for the specific services you need.

A freelance writer clearly states his portfolio that allows you access if it meets your requirements. 

You can check this: How To Land Premium Writing Gigs Even As A Novice

How Hiring Freelance Writers Can Save Your Business Money

Getting a full-time writer is a commitment to all requisite emoluments like internet access, health insurance, tax, and eventually salary.

With a freelance writer, the only thing you pay for is the services. This pattern will save your business money and provide more money to be invested.

Here are the key reasons using the services of a freelance writer is one to consider:

#1 Saves you office space and time

Freelance content writers work from anywhere, they are responsible for their workspace, computer, and internet connection. So, you don’t need to bother yourself about increasing your workspace and providing certain facilities. 

With this, you get to save your business money and maximize the potentials of the freelance writer.

#2 It eliminates the need for onboarding and training

Hiring a freelance writer removes the need to spend money on training and onboarding. Training new employees is time-consuming and tasking.

All you need to do is to give the freelance writer as much information as he or she needs to complete the project. Information like your business’s style, target audience, identity, and a lot more.

Also, check this: The Beginner’s Guide to Writing a Corporate Video Script [Free Template]

#3 Benefits and taxes

Unlike employing writers, freelance writers will save your company the money to be spent on benefits and taxes.

When you hire a freelance writer, there is zero expectation of providing medical, dental, vision, or retirement benefits. Freelancers provide these essentials for themselves.

Additionally, when you hire a freelancer, you won’t have to pay the employer’s share of the taxes.

Are Freelance Writer more flexible than other employees?

Yes, freelance writers typically have more flexibility in their work arrangements compared to traditional employees.

Since they are self-employed, freelance writers have the right to choose their own projects, set their own schedules, and work from anywhere with an internet connection.

Also, they can work on multiple projects at once and may have the flexibility to adjust their workload based on their availability and other commitments.

Furthermore, freelance writers have the option to negotiate their rates and terms with clients, allowing them to potentially earn more income for their work.

However, this flexibility also comes with the responsibility of managing their own business affairs, including finding clients, handling contracts, and managing finances.

Read also: Types Of Freelance Writing | Descriptions And Jobs


What industries can benefit from hiring freelance writers?

Virtually any industry can benefit from hiring freelance writers, from technology and finance to healthcare and retail. Freelance writers offer specialized expertise and knowledge across a wide range of subjects and industries.

How do I find the right freelance writer for my business?

Finding the right freelance writer for your business involves defining your project requirements, conducting thorough research, and reviewing writing samples and portfolios. Freelance marketplaces, professional networks, and referrals are excellent resources for finding talented writers.

What factors should I consider when hiring a freelance writer?

Some factors to consider when hiring a freelance writer include experience, expertise, writing style, availability, communication skills, and pricing. It’s essential to find a writer who aligns with your brand voice and can deliver high-quality work on time and within budget.

Can hiring a freelance writer help improve my search engine rankings?

Yes, hiring a freelance writer who specializes in SEO content can help improve your search engine rankings. By including relevant keywords, optimizing meta tags, and creating high-quality content, freelance writers can help increase your website’s visibility and attract more organic traffic.


It is entirely important to hire the right freelance writer for the job. To find top-notch freelancers who fit your company’s needs, just head over to WritersGig. You can type in a few keywords or browse our list of freelance writers simply by clicking on Hire Writers, to see freelance writers’ profiles and portfolios.

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